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March 25, 2026MBO: The Value-Free Measurement Trap

March 16, 2026
MBO: The Value-Free Measurement Trap
Many organisations invest time and resources in designing technically sophisticated MBO systems: detailed KPIs, complex calculation formulas, precisely negotiated targets. Yet, these systems often fail to truly guide behaviour or reinforce corporate strategy.
The problem is not in the technique. The problem is when technique replaces vision.
In this webinar we will analyse why many incentive systems lose their effectiveness and how to rethink them starting from a Incentive Philosophy clearcapable of linking strategy, behaviour and results.
WHY PARTICIPATE IN THE WEBINAR?
By participating in the webinar you will discover:
- why many MBO systems become measurement mechanisms and not strategic levers
- how to prevent KPIs and targets become the end rather than the means
- how to define a Incentive Philosophy guiding the design of reward systems
- how to link objectives, behaviour and results through simple and robust decision-making models
- which criteria to use to decide what really deserves to be promoted
The webinar will offer practical hints and applicable modelsuseful for rethinking the effectiveness of performance management and incentive systems in organisations.
WHEN
-
- 10 April - 17:00 - 18:00 hours → For registrations write to rsardo@alveria.it by Friday 3 April 2026.
What you will see in detail
During the webinar we will talk about:
1) The MBO paradox
Because many systems are technically correct but strategically ineffective.
2) From KPIs to the incentive philosophy
How to build an Incentive Philosophy capable of guiding choices before the definition of indicators and formulas.
3) The 4C model
A strategic lens to link reward systems to four fundamental dimensions:
- Company
- Contribution
- Customer
- Capabilities
4) When it makes sense to incentivise: the AIM model
How to evaluate each rewarding choice through three criteria:
- Additionality
- Impact
- Measurability
From the mechanical system to the intentional system
How to turn the MBO into a real lever for guiding corporate behaviour and strategy.
5) Live Q&A - Dedicated space for your questions with live answers
SPEAKERS
Filippo Cannavò - Head HRO Service & Training Alveria
Francesco Angelino - HCMS Project Manager Alveria
WHO IS THE WEBINAR FOR?
The webinar is designed for professionals involved in the design and management of performance and incentive systems, including:
- HR Director
- Compensation & Benefits Manager
- HR Business Partner
- Change Manager
- People Strategy Managers
- HR professionals involved in Performance Management and MBO processes
YOU MIGHT BE INTERESTED IN
- Performance Management
- MBO
- MBO Simulator
- Deferral of Variable Remuneration
- Sales Incentives Management
CONSULTANCY, TRAINING, HR DIGITALIZATION AND CORPORATE SOLUTIONS, DISCOVER THE ALVERIA METHOD. GET READY FOR CHANGE.
Many organisations invest time and resources in designing technically sophisticated MBO systems: detailed KPIs, complex calculation formulas, precisely negotiated targets. Yet, these systems often fail to truly guide behaviour or reinforce corporate strategy.
The problem is not in the technique. The problem is when technique replaces vision.
In this webinar we will analyse why many incentive systems lose their effectiveness and how to rethink them starting from a Incentive Philosophy clearcapable of linking strategy, behaviour and results.
WHY PARTICIPATE IN THE WEBINAR?
By participating in the webinar you will discover:
- why many MBO systems become measurement mechanisms and not strategic levers
- how to prevent KPIs and targets become the end rather than the means
- how to define a Incentive Philosophy guiding the design of reward systems
- how to link objectives, behaviour and results through simple and robust decision-making models
- which criteria to use to decide what really deserves to be promoted
The webinar will offer practical hints and applicable modelsuseful for rethinking the effectiveness of performance management and incentive systems in organisations.
WHEN
-
- 10 April - 17:00 - 18:00 hours → For registrations write to rsardo@alveria.it by Friday 3 April 2026.
What you will see in detail
During the webinar we will talk about:
The MBO paradox
Because many systems are technically correct but strategically ineffective.
From KPIs to the incentive philosophy
How to build an Incentive Philosophy capable of guiding choices before the definition of indicators and formulas.
The 4C model
A strategic lens to link reward systems to four fundamental dimensions:
- Company
- Contribution
- Customer
- Capabilities
When it makes sense to incentivise: the AIM model
How to evaluate each rewarding choice through three criteria:
- Additionality
- Impact
- Measurability
From the mechanical system to the intentional system
How to turn the MBO into a real lever for guiding corporate behaviour and strategy.
Live Q&A - Dedicated space for your questions with live answers
SPEAKERS
Filippo Cannavò - Head HRO Service & Training Alveria
Francesco Angelino - HCMS Project Manager Alveria
WHO IS THE WEBINAR FOR?
The webinar is designed for professionals involved in the design and management of performance and incentive systems, including:
- HR Director
- Compensation & Benefits Manager
- HR Business Partner
- Change Manager
- People Strategy Managers
- HR professionals involved in Performance Management and MBO processes