{"id":584,"date":"2023-09-27T09:46:52","date_gmt":"2023-09-27T09:46:52","guid":{"rendered":"https:\/\/www.alveria.it\/?page_id=584"},"modified":"2024-05-21T12:03:50","modified_gmt":"2024-05-21T12:03:50","slug":"gestion-de-tiendas","status":"publish","type":"page","link":"https:\/\/www.alveria.it\/espanol\/formacion\/personas-y-desarrollo-directivo-162\/formacion-y-entrenamiento-en-ventas\/gestion-de-tiendas\/","title":{"rendered":"GESTI\u00d3N DE TIENDAS"},"content":{"rendered":"<p>GESTI\u00d3N DE TIENDAS<\/p>\n<p>[aioseo_breadcrumbs]<\/p>\n<ul>\n<li>| PRESENCIAL Y EN L\u00cdNEA<\/li>\n<li>HABILIDADES INTERMEDIAS<\/li>\n<li>3 M\u00d3DULOS<\/li>\n<\/ul>\n<h3 class=\"title\">LA EXPERIENCIA DEL CLIENTE DESDE EL PUNTO DE VENTA<\/h3>\n<h3 class=\"title\">OBJETIVOS<\/h3>\n<p style=\"text-align: center;\">Para la correcta gesti\u00f3n de una tienda, los gerentes de tienda y de distrito est\u00e1n llamados a gobernar todas las variables y din\u00e1micas operativas: desde el posicionamiento del producto hasta la gesti\u00f3n del almac\u00e9n, desde la facturaci\u00f3n hasta los cobros, desde la gesti\u00f3n de clientes hasta la supervisi\u00f3n del personal. Alveria gu\u00eda a los gerentes a lo largo de un camino de crecimiento destinado a desarrollar todas las competencias necesarias y estrat\u00e9gicas para una gesti\u00f3n eficaz y de alto rendimiento de las tiendas y del personal de ventas.<\/p>\n<h3>PROGRAMA DE GESTI\u00d3N DE TIENDAS<\/h3>\n<p style=\"text-align: left;\"><strong>M\u00f3dulo 1<\/strong><\/p>\n<ul class=\"mfn-list mfn-list-left mfn-list-middle\">\n<li class=\"mfn-list-item\" style=\"counter-set: my-sec-counter 0;\"><span class=\"mfn-list-desc\">C\u00f3mo gestionar los productos y el dise\u00f1o del punto de venta: imagen, rentabilidad y cuenta de resultados<\/span><\/li>\n<li class=\"mfn-list-item\"><span class=\"mfn-list-desc\">Comunicar la imagen de la empresa a trav\u00e9s del punto de venta<\/span><\/li>\n<\/ul>\n<p style=\"text-align: left;\"><strong>M\u00f3dulo 2<\/strong><\/p>\n<ul class=\"mfn-list mfn-list-left mfn-list-middle\">\n<li class=\"mfn-list-item\" style=\"counter-set: my-sec-counter 0;\"><span class=\"mfn-list-desc\">Planificaci\u00f3n y programaci\u00f3n de actividades: establecimiento de prioridades, definici\u00f3n del plan de trabajo y gesti\u00f3n del tiempo.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: left;\"><strong>M\u00f3dulo 3<\/strong><\/p>\n<ul class=\"mfn-list mfn-list-left mfn-list-middle\">\n<li class=\"mfn-list-item\" style=\"counter-set: my-sec-counter 0;\"><span class=\"mfn-list-desc\">Potenciar el punto de venta: trade marketing y merchandising visual<\/span><\/li>\n<li class=\"mfn-list-item\"><span class=\"mfn-list-desc\">An\u00e1lisis y evaluaci\u00f3n: herramientas y t\u00e9cnicas para analizar los datos de ventas<\/span><\/li>\n<\/ul>\n<h3 class=\"title\">PEDAGOG\u00cdA<\/h3>\n<p style=\"text-align: center;\">El curso es eminentemente pr\u00e1ctico. La did\u00e1ctica contempla la alternancia continua de momentos te\u00f3ricos y pr\u00e1cticos con juegos de rol, simulaciones y ejercicios.<\/p>\n<h3 class=\"title\">RECIPIENTES<\/h3>\n<p style=\"text-align: center;\"><strong>Director de tienda y Director de distrito<\/strong><\/p>\n<h3 class=\"title\">MATERIALES DE FORMACI\u00d3N<\/h3>\n<p style=\"text-align: center;\">Videoconferencias y material did\u00e1ctico<\/p>\n<h6 class=\"title\"><a href=\"https:\/\/www.hcms.it\/contatti\/\">CONSULTOR\u00cdA<\/a>FORMACI\u00d3N EN DIGITALIZACI\u00d3N DE LA RRHH Y SOLUCIONES EMPRESARIALES DESCUBRA EL M\u00c9TODO ALVERIA Y PREP\u00c1RESE PARA EL CAMBIO.<\/h6>\n<p><a class=\"button  button_size_2 button_dark\" title=\"\" href=\"\/espanol\/contactos\/\"><span class=\"button_label\">SOLICITAR M\u00c1S INFORMACI\u00d3N<\/span><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>SHOP MANAGEMENT [aioseo_breadcrumbs] | IN PRESENZA E ONLINE COMPETENZE INTERMEDIE 3 MODULI LA CUSTUMER EXPERIENCE DEI CLIENTI A PARTIRE DAL PUNTO VENDITA OBIETTIVI Per la corretta<span class=\"excerpt-hellip\"> [...]<\/span><\/p>","protected":false},"author":2,"featured_media":854,"parent":504,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"iawp_total_views":59,"footnotes":""},"class_list":["post-584","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - 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